Boost Confluence ROI with Viewtracker

Track Usage & Measure Success

Different departments within your organization rely on Confluence for collaboration, knowledge management, and information sharing. To make the best use of Confluence, data insights are indispensable.

However, Confluence’s analytics capabilities lack features growing businesses need. These include data privacy settings, system-level reports, filtering options, and more.

This is where Viewtracker comes into play. Viewtracker – Analytics for Confluence offers features that can significantly improve your analytics gathering and data visualization capabilities.

Click here to learn more about Viewtracker and its extensive range of data analytics features for Confluence.

Why Is Data Analytics Crucial For Your Business?

Craft Content
That Resonates

Ever wonder what information your team truly values? Optimize your content strategy by analyzing the number of views, viewers, and engagement over time.

Identify
Knowledge Gaps

Using Viewtracker’s Search Report, you can detect Confluence searches that returned no results and provide the missing content.

Lighten the IT Team’s
Burden

Viewtracker’s instance report provides insights on storage and licenses and lets you plan upgrades accordingly.

Stay Secure

Monitor by whom sensible documents are accessed.

Stay Compliant

User-related data can be restricted to a closed circle or not tracked at all to comply with GDPR.

ROI Justification

Demonstrate the value of your Confluence investment to stakeholders by showcasing engagement metrics and content effectiveness.

What Are Viewtracker’s Unique Advantages?

If you’re evaluating Viewtracker, you might wonder what sets it apart from the built-in system and other third-party solutions. Here are Viewtracker’s unique features that could make a real difference in how you understand and use your Confluence data:

Strong Data Privacy

Viewtracker prioritizes data protection with robust privacy features that ensure compliance with regulations like GDPR and CCPA.

This includes:

  • Data Residency: Control where your data is stored
  • Flexible Group Management: Track or exclude specific user groups
  • Customizable Report Access: Easily define who has access to the different Viewtracker reports to ensure that the right information reaches the right people.
  • Data Retention Options: Set your preferred data storage duration
  • Privacy Modes: Choose the level of privacy that suits your needs

Detailed Filtering & Visualization

You can dig deeper into your data with Viewtracker’s advanced filtering options. Want to know which content types are most popular? Curious about where your views are coming from? You can filter by content type, view source, logged-in anonymous users, and more. If you’re comfortable with CQL queries, use those for more specific insights.

Third-Party App and
URL Tracking

If you’re using Jira Service Management’s knowledge base or Apps like Scroll Viewport, Linchpin, Refined, and others, Viewtracker has you covered. Using the URL Reports feature in Viewtracker, you can track specific components of your Confluence, including user profiles, team pages, and the space directory. In Data Center, you can also add the tracking of any Confluence URL.

Flexibility in
Deployment

Whether you’re using Confluence Cloud or Data Center, Viewtracker can work for you. This flexibility means you can benefit from advanced analytics regardless of your Confluence setup.

Analytics
Report Macro

Create and showcase customized reports on Confluence pages. This allows you to present performance updates or comparisons to stakeholders, teammates, and others without accessing the Viewtracker reports.

Detailed Analysis Across Your Confluence Instance

Viewtracker provides insights into your Confluence instance, including attachment storage and user activity. This overview offers insights into your instance’s scale and structure while detailing active and inactive user statistics.

Knowing the number of active and inactive users can help efficient license management. It allows you to reallocate unused licenses to new employees without additional costs. Data Center customers can also track remaining user licenses.

Viewtracker’s “Views by time of day” heatmap visually displays peak user engagement periods throughout the week, using darker fields to indicate higher activity levels. This helps pinpoint the perfect times to update pages or identify which ones need extra TLC.

Strong Data Privacy

Viewtracker prioritizes data protection with robust privacy features that ensure compliance with regulations like GDPR and CCPA.

This includes:

  • Data Residency: Control where your data is stored
  • Flexible Group Management: Track or exclude specific user groups
  • Customizable Report Access: Easily define who has access to the different Viewtracker reports to ensure that the right information reaches the right people.
  • Data Retention Options: Set your preferred data storage duration
  • Privacy Modes: Choose the level of privacy that suits your needs

Detailed Filtering & Visualization

You can dig deeper into your data with Viewtracker’s advanced filtering options. Want to know which content types are most popular? Curious about where your views are coming from? You can filter by content type, view source, logged-in anonymous users, and more. If you’re comfortable with CQL queries, use those for more specific insights.

Third-Party App and
URL Tracking

If you’re using Jira Service Management’s knowledge base or Apps like Scroll Viewport, Linchpin, Refined, and others, Viewtracker has you covered. Using the URL Reports feature in Viewtracker, you can track specific components of your Confluence, including user profiles, team pages, and the space directory. In Data Center, you can also add the tracking of any Confluence URL.

Flexibility in
Deployment

Whether you’re using Confluence Cloud or Data Center, Viewtracker can work for you. This flexibility means you can benefit from advanced analytics regardless of your Confluence setup.

Analytics
Report Macro

Create and showcase customized reports on Confluence pages. This allows you to present performance updates or comparisons to stakeholders, teammates, and others without accessing the Viewtracker reports.

Detailed Analysis Across Your Confluence Instance

Viewtracker provides insights into your Confluence instance, including attachment storage and user activity. This overview offers insights into your instance’s scale and structure while detailing active and inactive user statistics.

Knowing the number of active and inactive users can help efficient license management. It allows you to reallocate unused licenses to new employees without additional costs. Data Center customers can also track remaining user licenses.

Viewtracker’s “Views by time of day” heatmap visually displays peak user engagement periods throughout the week, using darker fields to indicate higher activity levels. This helps pinpoint the perfect times to update pages or identify which ones need extra TLC.

How Does Confluence Analytics Compare to Viewtracker?

While Analytics for Confluence offers some basic insights, you may find that it doesn’t fully meet your needs. Here’s what you should know:

Availability and Cost

Confluence Analytics is only available with Confluence Data Center, Cloud Premium, and Cloud Enterprise plans, which can be costly for teams with fewer users.

Reporting Depth

Both tools offer basic reporting – Viewtracker additionally offers summaries of the most important KPIs and tracking of third-party apps.

Privacy Controls

In contrast to Confluence Analytics, Viewtracker allows the anonymization of personal data, excluding certain user groups and an audit log for changes in data privacy settings.

Administrator Overview

For Confluence administrators, Viewtracker offers a central overview that helps to understand when new storage or user licenses might be needed or how existing storage and license use could be optimized.

To get a more detailed overview of the differences between Confluence’s built-in Analytics and Viewtracker, visit our article here.

With Viewtracker, you can better understand:

  • Which pages do your team members visit most often?
  • How do users interact with your Confluence content?
  • What areas of your Confluence instance are underutilized and which ones are performing well?
  • The best strategy to balance both compliance and data insight requirements to gather meaningful data while respecting regulations.
  • Improvement opportunities based on the performance metrics across all spaces within your Confluence instance.

Use Cases

Viewtracker for IT Service Management
Viewtracker for marcom teams
Viewtracker for the hr team
Overcoming Confluence Cloud Migration Challenges

Viewtracker Features

Space Analytics Report templates

Viewtracker Overview Documentation

Start setting up Viewtracker, exploring built-in reports, managing Viewtracker Cloud Data Structure, utilizing macros to display data, and reviewing FAQs to resolve issues on our documentation.