Keeping your Confluence space optimized and engaging ensures your team can easily find and use the information they need. Often, some pages don’t get the attention they deserve, leading to underutilized content that could be more valuable with a few tweaks.
In this blog post, we’ll explore how you can use Viewtracker’s Content Report to identify underperforming pages and then optimize them using Atlassian Intelligence.
By combining the power of Viewtracker with AI-driven tools such as Atlassian Intelligence, you can optimize your content strategy and achieve measurable results.
The Challenge of Content Management
Content teams frequently grapple with limited resources and lack clear insights into user needs. This can lead to the creation of irrelevant content, outdated information, and difficulty in prioritizing updates. To overcome these challenges, a data-driven approach is essential.
The video below explains how to use Atlassian Intelligence in combination with the Viewtracker by bitvoodoo macro.
Step 1: Identify Underutilized Content with Viewtracker’s Content Report
Viewtracker provides powerful analytics that help you understand how content is being used in your Confluence. To find content that might need optimization:
Access the Content Report: Go to the Viewtracker Gobal Report and then navigate to the Content Report.
Apply the Views Filter: Use the filter option to set a threshold, such as “less than X views.” This filter will highlight content that has been viewed less frequently, indicating that it may not be as engaging or relevant to your audience.
Review the Results: The Content Report will show you a list of pages with few views. These are the pages that are candidates for optimization.
Step 2: Optimize Content Using Atlassian Intelligence
Once you’ve identified the content that needs attention, the next step is to optimize it. Atlassian Intelligence offers several tools to enhance your Confluence pages:
Improve Writing: If a page’s content is poorly written or hard to follow, use the “Improve Writing” feature. Atlassian Intelligence will refine the language, structure, and clarity of the content, making it more accessible and engaging.
Summarize Content: For pages that are too lengthy or complex, the “Summarize” function can create a concise overview. This makes it easier for users to grasp the key points quickly, which can increase the page’s usefulness and viewership.
Enhance Content Formatting: Consider using Atlassian Intelligence to format your content. If the content is suitable, it can create a comprehensive table for you, for example.
Brainstorming: Use Atlassian Intelligence’s Brainstorming macro to suggest new relevant content to be added to your Page.
By using the Viewtracker Content Report to identify underperforming content and Atlassian Intelligence to optimize it, you can significantly increase the impact of your Confluence instance. This approach ensures that all your content is engaging, relevant, and useful to your team, ultimately leading to better collaboration and knowledge sharing.
See below what you can achieve with this combined approach:
Make data-driven decisions: Leverage analytics to inform content strategy, ensuring alignment with user needs.
Optimize existing content: Identify underperforming content and implement targeted improvements.
Enhance user experience: Deliver content that is relevant, accessible, and valuable to your users.
Measure and refine: Continuously track content performance and make adjustments to optimize results.
Start optimizing your Confluence today by combining the power of Viewtracker and Atlassian Intelligence to keep your content fresh, valuable, and widely utilized!
